Technical SEO
Indexing, status codes, canonicals, load time, rendering and structured data checked against concrete URLs rather than as a generic report.
SEO agency Dresden
SEO agency in Dresden for service businesses
For service businesses that need more relevant enquiries from their website. We work on the few pages that actually produce them: found by Google, relayed correctly in AI answers like ChatGPT, and clear enough that the right clients get in touch.
Google results
Organic listingsYour service page competes with agency directories and established providers.Local results
Map sectionBusiness profile, distance, reviews and categories all play a part.AI answer
Answer systemAn answer system condenses a few sources and names individual providers.
Schematic view of the three result surfaces. No measurements, no client data.
Which companies in Dresden is this for?
Service businesses whose offer needs explaining before anyone buys, and whose business rests on a manageable number of important pages.
Typical clients are consultancies, law and tax practices, planning and engineering offices, technical service providers, health and clinic services and specialist B2B suppliers in Dresden and Saxony. It requires an existing, accessible website, a contact who can approve the project and confirm subject-matter claims, and an offer you genuinely want to sell.
The approach makes less sense without an existing website, without an implementation budget, or when only short-term ranking promises are wanted.
Why does a website with decent rankings still produce too few enquiries?
Because visibility and enquiry are two different things: a page can be found and still be neither understood nor convincing enough.
In practice it rarely fails on all three levels at once. Sometimes the technical foundation is missing, sometimes the page never answers the actual buying decision, sometimes the next step is unclear. That is why we review the three levels separately before changing anything.
- Search engine
The page is not discoverable, is slow or thin, or competes with a second page of your own for the same query.
- Answer system
Service, location and responsibility are not stated clearly enough to be summarised correctly.
- Human
The benefit is described, but evidence, boundaries and the next step are missing.
What does an SEO agency in Dresden actually do?
We work on the technical foundation, the important service pages, local discoverability and internal linking — within a scope agreed in advance.
Key service pages
Search intent, clarity of the offer, information structure, expert evidence and the enquiry path on the pages your business runs on.
Local discoverability
Google Business Profile, consistent business data, local relevance on the website and the matching local queries.
Internal linking
Specialist content is connected to the commercial pages so relevance does not drain into subpages.
Search intent
Each important page gets exactly one primary search intent, so two of your own pages do not compete.
Conversion
Offer, evidence, boundaries and the next step are sharpened so that relevant visitors actually enquire.
What does SEO in Dresden have to do with ChatGPT and AI search?
SEO and GEO share many foundations: accessibility, clear structure and unambiguous company information help Google as well as the dedicated crawlers of ChatGPT or Perplexity.
Those systems operate independently of the Google index and select sources differently. AI visibility is therefore not a by-product of good rankings but a review level of its own. In Dresden, classic SEO remains the entry point because that is where established demand sits. GEO is added when you need to know how answer systems classify your business.
What does SEO in Dresden cost?
At PATERNOGA, work starts at €1,500 net for a one-off GEO audit, €2,500 net for a page sprint and €1,250 net per month for ongoing support.
The same entry prices apply as nationwide. There are no local packages and no discounts. The actual scope is agreed before the start and then quoted bindingly.
GEO audit
The cause of weak or unclear AI visibility is not yet known.
from €1,500 net, one-off
Around 7 working days after a complete briefing and confirmed measurement access, followed by a 45-minute handover.
Request a GEO auditPage sprint
The problem already sits on specific commercial pages and should be implemented directly.
from €2,500 net, one-off
Around 10 working days after a complete briefing, access and subject-matter approval.
Request a page sprintOngoing support
SEO, content and GEO work comes up regularly and should be measured over time.
from €1,250 net / month
Three months to begin with, then cancellable monthly. After three months we decide together, based on the measurements, whether support continues, changes or ends.
Request ongoing supportWhich entry point fits depends on whether the cause is known, whether a specific page problem exists, or whether the work recurs.
How does the engagement work?
In four steps: define the frame, review what exists, prioritise the work, then implement and measure again.
- Define the frame
Domain, audience, service area, core services and the pages that should generate enquiries.
- Review what exists
Technology, content, local signals and available search data are examined against concrete URLs.
- Prioritise
Findings are ordered by impact, effort and dependency instead of handed over as a long defect list.
- Implement and verify
The agreed scope is implemented, documented and measured against the starting point.
Why an SEO agency based in Dresden?
Because the location makes real on-site collaboration possible — not because a location alone improves a ranking.
PATERNOGA is genuinely based in Dresden. On-site meetings are possible, decisions are short, and Pascal delivers the work personally rather than a rotating project team. Google names relevance, distance and prominence as local factors; a location does not replace prominence, but it does make working together more practical.
What we can be measured on
- Verifiable work samples
- An existing Dresden project with local search optimisation and direct appointment booking is publicly visible.
- Disclosed starting point
- We show our own search-data baseline including small numbers and state what cannot be measured.
- Our own technical study
- For the DAX 40 companies we publicly assessed which AI crawlers are allowed — 33 of 40 robots.txt files were usable.
Client figures and result data are published only with explicit approval. We promise no placement, no top-three position and no particular number of enquiries.
When is ongoing SEO support worth more than a one-off project?
As soon as the work recurs: when pages are added regularly, the offer changes, or search data should be reviewed monthly and translated into action.
A one-off audit or page sprint clarifies a state. It does not replace continuous prioritisation. In ongoing support we decide each month, based on actual search, AI and enquiry signals, which important page or which visibility obstacle to work on next — including implementation within the agreed scope.
If there is objectively no recurring need after an audit or sprint, we do not recommend ongoing support either.
Common questions about SEO in Dresden
How long does SEO in Dresden take to work?
It depends on the starting point. Technical corrections and improvements to existing pages can show up in search data within a few weeks, while building relevance for contested local queries takes considerably longer. We deliberately give no guaranteed deadline for a specific position, because external ranking factors are not controllable.
Do you only work with companies from Dresden?
No. The location is Dresden, the market is Germany. For local providers in Dresden and Saxony, local discoverability becomes an additional field of work; nationally the same services apply without the local part.
Does my company need SEO or GEO?
Usually both, but not at the same time and not in the same order. Where established search demand exists, the work starts with SEO. Where it is unclear how answer systems classify the business, a GEO audit clarifies it. Both levels work on the same pages.
Do you implement the changes or only advise?
We implement. The page sprint includes the changes to up to three existing pages including the limited technical work required. Subject-matter claims and approvals stay with you.
What does SEO consulting in Dresden cost?
There is no separate hourly consulting product. Work starts through one of three routes: GEO audit from €1,500 net, page sprint from €2,500 net or ongoing support from €1,250 net per month. An initial conversation to establish fit is free and without obligation.
Do you also look after the Google Business Profile?
Yes, as part of local discoverability. That includes correct categories, consistent business data, sensible services and the connection to the website. Reviews are only ever generated genuinely; we neither buy nor manufacture them.
Related services
Next step
Send us the pages your enquiries should come from. We will tell you which of the three entry points actually fits — even when that is the smallest one.
Discuss an SEO project in DresdenContact
Which pages should we look at?
A clearly bounded project, one named contact, a documented before-and-after state.